fennecDesign.
WebApp User Experience
Fennec Design is a subscription-based design platform offering on-demand creative services. It provides tailored design solutions across branding, UI/UX, web, and mobile app design, with rapid delivery times and scalable packages to meet diverse client needs.
Challenge
Complex Subscription Tiers: The differences between the Super, Unlimited, and Extra packages may confuse new users. Clear differentiation of features and benefits is crucial.
Streamlined Design Requests: Users might find it overwhelming to choose the correct request type or communicate design preferences effectively.
Feedback Process: Managing communication between users and designers to prevent delays and ensuring that revisions are efficient and clear.
User Retention: Retaining users through value-based experiences, ensuring they feel they’re getting their money's worth through design quality and service responsiveness.
User Journey
Discovery: Users find FennecDesign.app via online channels.
Subscription: They explore packages (Super, Unlimited, Extra) and sign up.
Request Design: Users submit design requests through an easy-to-use form.
Feedback & Iteration: Designs are delivered, and users provide feedback for revisions.
Project Completion: Final designs are received, and users can request more services
Results
Enhanced User Satisfaction: With clearer navigation and streamlined design request processes, users find it easier to engage with the platform and receive high-quality designs.
Faster Design Delivery: Optimized communication between users and designers has resulted in faster turnaround times and fewer revisions.
Increased Retention Rates: Clear onboarding and transparent pricing help convert trial users to long-term subscribers, especially as they see the value of continuous design support.
Scalable Service: The platform efficiently accommodates user growth and increasing design needs, which boosts user trust and long-term engagement.
